It started with a simple idea:
the footwear you live in should feel good from the first step.
2021
Bjorgk Begins
Bjorgk started in 2021 with one job: make soft, cushioned footwear people actually want to wear all day. The name and the look are Nordic-inspired — warm, simple and practical — but our customers have always been here in the UK. We design for people on their feet all day, people working from home, and anyone whose feet have had enough by the evening.
2023
Shaped by Our Customers
By 2023, Bjorgk slides, sandals and slippers were in thousands of UK homes. The best ideas kept coming from customers: more colours, a strap that holds you in, something warmer for winter. Plenty of them now own more than one pair — often in more than one colour.
2026
30,000+ UK Customers — and Counting
Today more than 30,000 UK customers have ordered from Bjorgk — our Cloud Slides alone have sold over 17,000 pairs since 2023 — and the range covers every season, from Cloud Flip Flops for summer to our new fleece-lined Cloud Nordic Slippers for winter. The goal hasn’t changed: comfort you feel from the first step.
Our Mission
To make the pair you reach for when your feet have had enough — soft, cushioned, easy to wear and fairly priced.
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Comfort First:
Every style starts with how it feels underfoot — thick, soft and light.
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Made for Real Days:
Long shifts, busy homes, hard floors and cold mornings. We design for how our customers actually live.
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Nordic-Inspired:
Simple shapes, warm colours and cosy details — practical footwear that still looks good.
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Straight Talking:
Clear sizing, honest delivery times and no miracle claims. Just comfortable footwear.
Our Commitments
Comfort You Can Feel
Thick, cushioned soles on every style, from slides to slippers.
Fair Prices
Everyday prices, plus Buy 2, Get 1 Free on every style.
Clear Sizing
Inner-length size guides on every product, so you can get the fit right first time.
30-Day Comfort Guarantee
Wrong size, or not as comfortable as you hoped? Email us within 30 days of delivery and we’ll help make it right.


